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Ask Apollo Space to “find 50 pizza places in São Paulo,” and a few minutes later your pipeline holds 50 new leads — names, addresses, phone numbers, and for many of them an email already pulled from their website. Nobody opened a browser tab or copied a row. That whole motion runs on Apify. The grunt work of building a list — searching, scraping, deduping, hunting down a contact — leaves your plate. You ask in plain language; an agent does the gathering and hands back a clean pipeline.

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What it is

Apify is a platform that runs actors — pre-built scraping/extraction programs for specific sources (Google Maps, LinkedIn, websites, etc.). Apollo Space uses Apify in two critical CRM flows:

Lead discovery via Google Maps

“Find 50 pizza places in São Paulo” — Apollo Space triggers the Apify Maps actor and populates your pipeline with new leads, deduplicated against your existing ones.

Contact enrichment via website

Given a lead with a website but no email, Apollo Space triggers the Apify contacts actor to extract emails, phone numbers, and social profiles from the site.

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Connection (BYO key)

1

Create an Apify account

apify.com → the free tier includes $5 in initial credit. Enough for testing; paid plans for real volume.
2

Get your API key

In the Apify dashboard, under Settings → Integrations, copy your API token.
3

Paste it into Apollo Space

Settings → Integrations → Apify → paste the token.
4

Done

The Maps and enrichment tools become available to your organization’s agents.
Your Apify token is encrypted and isolated per organization — other Apollo Space customers cannot see your token. See Security.

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What each actor does

Searches Google Maps by niche and region and returns a list of businesses with:
  • Business name
  • Full address
  • Phone number (when public)
  • Website (when public)
  • Latitude / longitude
  • Rating and review count
  • Category and business hours
Optionally, it can also extract text reviews (up to N per business) — useful for mining pain points.

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Website contacts enrichment

Given a site URL, it crawls the pages looking for:
  • Emails (with a same-domain filter to avoid service-provider emails listed in footers)
  • Phone numbers in E.164 format
  • Social profiles (LinkedIn, Instagram, Twitter, etc.)
Apollo Space combines the Apify result with an internal lightweight scraper. Apify runs first (more robust); if it returns no same-domain email, the fallback scraper tries. No fabrication: if nothing works, the lead is marked as “no email.”

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How costs are calculated

Apify charges per actor run + per result. For each of the two flows: Prices are visible directly in the Apify dashboard — we are not an intermediary. Apollo Space reads the execution result and deducts Stars proportional to usage.

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Agent tools

You never call Apify directly. Your agents do — reaching for the right actor the moment a request needs one. Apify is exposed to them as two tools: Both generate a trace and an entry in the org’s usage history, auditable in the Billing dashboard.

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Costs

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Known limitations

  • Google Maps rate limits — Apify has its own proxy infrastructure, but very aggressive searches can be detected. Apollo Space applies a conservative internal cap to avoid this.
  • JavaScript-heavy sites — some single-page-app sites return empty HTML. The contacts actor does not run JavaScript by default (the cost would be high). In these cases the fallback scraper also fails.
  • Bulk Google Maps reviews — extracting 50 reviews × 100 businesses is expensive. Apollo Space limits to a few reviews per place by default on large searches; opt in for extended extraction.

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Next steps

Marcus — who triggers it

Outbound uses Apify to populate the pipeline before writing.

CRM

How new leads from Apify appear in your pipeline.

Stars

How usage feeds into billing.